MARKETING 101
First lesson– Don’t insult your target audience in the opening grafs of your press release:
Kaysville, UT (PRWEB) July 24 2006 -– The phrase, â€back to school†for most children means going back to the classroom, but for an increasing number of kids it means going back to the family room. The stigma of home-schooling in the U.S. has been slowly receding as more parents find success educating their own children.
Over the last decade, the number of children being home-schooled has been steadily rising. In 1999, the U.S. Department of Education estimated the number of home-taught kids at 850,000. By 2005, the number grew to approximately 2 million, out of 50 million K-12 aged children.
There has always been a strong disdain for home education. Critics contend that home schooling produces academically intelligent yet socially dysfunctional adults. Other criticisms include parent’s lack of educational training and that home schooling impedes a student’s chance of being accepted to a reputable university.